About Us

A few years ago, I experienced one of the most challenging but humbling obstacles in life - losing my sister and best friend... the amount of pain and confusion that came with the tragedy seemed unbearable but in time; came clarity, purpose and the drive to create something meaningful.

LEU is more than just a custom cut or brand - it symbolizes & embraces the struggle from Brannen Homes to now... it's the constant reminder of what it took to overcome loss and use those experiences to do more and be more... 

My family and I appreciate the love but more importantly - supporting a movement that is defined & dedicated to my sister.

Josh Joe